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Another Odd Ad

What we have here is a shot of an ad on the back of a Calgary Transit bus.  It says “Faster. Easier. Cheaper.” and under that is says “Two outta three ain’t bad.”  Many Calgary drivers would argue vigorously, but first a little background.  The ad is for the Calgary Parking Authority which has eliminated parking meters in all zones they control and have … Read More

Zagging

It is important in business to know what your competition is doing and anticipate how it might affect your business. A key strategy is to Zag when everyone else is Zigging. Here is one of my favorite examples. In clothing retail, most businesses concentrate on their change rooms as a vulnerable point with respect to theft. To minimize theft they … Read More

Little Things

The only way to get out of my community is to go north. We have a Provincial Park to the south which is a wonderful feature for residents but it cuts off access to and from the community to the south.  There is a community strip mall which is located south of my home. It’s a fairly typical retail center … Read More

Up in the air.

     With the recent announcement that Sky Service has gone under, I am motivated to tell of our worst vacation experience. It is perhaps ironic that this nightmare involved Sky Service (the charter airline) and Conquest Vacations (the tour operator). Conquest ceased operations in April of 2009 and now Sky Service ceases operation in April 2010. In both cases they … Read More